"The New Beginning" is like a picture... The same way different colors come together to make the picture whole, is the same way BLU puts songs with different concepts and directions together to make the album whole. There are songs of love, aggression, grief, motivation, reality, celebration, confidence, and many more emotions and feelings that is displayed in this art work (album). From the catchy hooks, to the smooth and witty lyrics, to the top-notch production (up and coming producers Fats and Smoove handles the bulk of the production), "The New Beginning" is sure to stand out in the flooded rap industry as a 1st class album from the up and coming star BLU. Fans will be able to relate and connect with the artist through his music. Features from his Camp Life Entertainment label mates and other local artist also show the chemistry and dedication BLU has to make every song a quality product. His mission of making "good" music starts with "The New Beginning" and he promises fans will not be disappointed in his first solo effort.